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Our Google Ads Specialist Skills Assessment is crafted to help you pinpoint experts in the nuanced field of Google Ads. This customizable test, designed by industry professionals, evaluates candidates on their hands-on proficiency with Google Ads, ensuring they have the practical skills needed for immediate impact.
The assessment dives into candidates' ability to navigate and optimize campaigns within the Google Ads platform and Google Ads Editor. It tests their understanding of digital marketing principles, ability to set precise campaign targeting, and select bidding strategies aligned with campaign goals. Furthermore, candidates are evaluated on their competency in crafting and implementing conversion rate optimization (CRO) strategies, such as A/B testing, to enhance campaign outcomes.
Additionally, this test assesses applicants on their skills in monitoring campaign performance, understanding website analytics, and collaborating on landing page optimizations to increase conversion rates. Opting for this assessment ensures you identify Google Ads Specialists who are not only adept at managing campaigns but also capable of driving significant improvements in performance, contributing to your marketing objectives.
We crowdsource test questions from multiple experts rather than relying on a single individual. This helps to minimize unconscious biases and promotes diverse thought.
Our expert community is carefully curated, covering all levels, backgrounds and specialisations. Tapping into complementary expertise ensures our tests are thorough and well-rounded.
We’re big on practical questions and useful knowledge. Senior reviewers and question performance data help us weed out bookish questions and guarantee test quality.
Turn your skills assessments into a hiring advantage. Customize, brand and automate in just a few clicks.
Make sure your skills assessments hit the nail on the head. Easily switch between test difficulty levels, add custom questions and adjust time limits.
With a minimum pass score, you can cut down your screening time by 86%. Decide what a successful test result is and let us do the heavy screening for you. We’ll shuffle top performers to the top of your list.
Our skills assessment engine combines anti-cheating measures with dynamic testing. No test taker gets the same questions, and if they try something fishy, we flag the results for you.
Make a seamless transition from your careers page or job ads to the test landing page with custom branding. Add your logo or a team picture and customize the welcome text for the perfect first impression!
Sign up to browse 180+ available skills and pre-built templates.
